We had a great time at Coffee Fest which was March 7 – 9, 2014 at Jacob Javits Convention Center in Manhattan. This is the perfect Show for us – focused, not too big, not too small with just the right variety and number of attendees. We’ve exhibited at the Fancy Food Show in years past which is 10 times the size of this Show and a crazy chaos of people with not enough time to talk to anyone and a complete hit-or-miss with attendees. At Coffee Fest, you know they’re interested in Coffee and nowadays, if you’re serving Coffee, it is more than likely, you’re serving Tea.
We steeped Flowering Teas on all days with the runaway hit being our new Guava Flower. Although flowering teas aren’t for everyone, it is the perfect conversation starter at a Show. Additionally, we brought samples of 3 dozen other teas as well as essential tea accessories and all of it allowed us to engage with potentially new customers.
We visited with old friends – customers and exhibitors – and discovered some new things – a Sweet Potato Cake, some interesting Beverage containers, Breakfast Cookies, a great Whipped Cream, ideas for service and a new product from our Sticky Toffee Pudding vendor – a delicious Molten Chocolate Lava pudding.
Our friends at Crescent Moon
Meanwhile, we found ourselves on Mud Village’s blog – we had a wonderful conversation with them at the Show and here’s their recap of the meeting.
Here’s your chance to win some prizes. Send us an e-mail by end of day March 21, 2014 and complete this sentence:
I drink tea because ______________. And then tell us the name of your favorite Silver Tips tea.
We will select our 3 favorite responses:
- 1st prize: A Scone with Clotted Cream and a 2-cup Pot of Tea at Silver Tips, Monday-Friday.
- 2nd prize: 2 ounces of your favorite Silver Tips tea.
- 3rd prize: A 4 oz. Hunter Green Tea Canister.
We will notify the winners by e-mail and publish the results (including a summary of why people drink tea) on our Facebook and Blog pages (omitting any personal details of course). Please wax poetic – we love to hear from you.
Found in our Comments Box this week:
Natalie was very prompt and helped with special requests. She is very knowledgeable and made today’s experience one of my favorites.
Thank you Caroline. Way to go Natalie!
We have about 50 completed Surveys in so far – we are expecting several hundred more. Here are some early findings from the Suggestions/Comments section:
- Lemon Cake more often please!
- Music – perhaps more classical, smooth jazz, soft contemporary.
- Chocolate chip scones and plain scones should be available throughout the year.
- Gluten free and dairy free options please!
- Water to every customer and refills. (Actually we stopped this deliberately to be a good citizen and conserve water but when served, we can definitely ensure they are refilled)
- Do more activities educating public about tea
- Do a special of the week.
Great comments – keep them coming. Once all the surveys are in, we will be going through them question by question but for now, please make your voice heard. Surveys are at the Tea Room for at least 2 more weeks.
It’s just a few months away from the start of the tea manufacturing season in Darjeeling so we think it is the perfect time to put Makaibari 1st Flush 2013 on sale. This is only available at the Tea Room since the website already offers Makaibari 2012 at a discount. Our organic Darjeeling house blend, North Point, is available on sale this month online. Along with it we’ve included St. Valentine’s Tea - this is February after all – and a few others. Here’s a preview of some other items we’ve been working at for the Tea Room:
- A newly designed Comments Card – these are near the entrance of the Tea Room and will be available for you to fill out whenever you wish. It gives you the opportunity to write a Comment, Compliment or Complaint.
- A Satisfaction Survey which will be available for most of February. We expect these to be available next week. Our staff will offer them to you and it is entirely up to you whether you wish to include your name or contact information. We’re interested in the content of your responses so we can take note, make changes and serve you better.
- Uniforms! Yes, we’re back to uniforms which we had in our early years. This time we’re most likely going with Black shirts and Dark Green aprons. Stay tuned.
- Update on Gluten-free Bread: We’re experimenting with a few but are finding it’s not quite as easy as we thought – the loaves are smaller than our normal bread size and more expensive. We’re still trying out a few different brands and hoping to find a winner.